Newsletter
This is a newsletter I wrote in the voice of and on behalf of a mental health expert. The intended audience was women in the United States, ages 25-55. This newsletter had an email open rate of 27% and led to an increase in course sales by 16%.
Hey Reader,
Happy New Year!
Today, I wanted to hop into your inbox and remind you that body image isn’t dependent on body size.
This means losing weight does not fix negative body image!
Body image is your perception of your body, and that is influenced by societal, cultural, familial, social,
and peer values. If you’ve been told your worth is based upon your looks, positive body image is probably an elusive goal.
The toxic message is “be different than you are." This is why smaller-bodied people can still hate their bodies and have body dysmorphia. Sadly, diet culture tells us otherwise. Diet culture has told us our value as a person is our body size and shape. We are promised confidence if we just get smaller. It’s a lie!
I'm here to say, it's never too late to ditch the diet, reconnect to your body's inner wisdom, and heal your relationship with food.
So this New Year, let's commit to rejecting and calling out the lies that diet culture tells us. Let's commit to more body acceptance and body respect. Let's commit to more positive self-talk. Let's commit to more resolutions that have nothing to do with weight loss!
Need more tips?
Check out my Body Image course and dive into the work of healing your relationship with your body!
You're allowed to give yourself and your body some love and grace in 2022. Let's do it together!